Our story
Our history
Zielinski & Rozen is an artisanal perfume house that dates back to 1905. The history of the brand is intertwined with the history of the family. Currently, it is headed by perfume alchemist and ideologist Erez Rozen, whose recipes hark back to the early 20th century when his great-grandfather was crafting secret fragrance formulas.
Multi-component and dynamic, the fragrances of Zielinski & Rozen are unique in content and physical properties. They evoke emotional connections, spark personal associations, and invite rediscovery with each use, adapting to different images, styles, and moods of the day.
Each hand-signed bottle is unique, with no two alike in the world, reflecting the brand's philosophy that the main character of Zielinski & Rozen is you.
Be Yourself with Each Breath
Zielinski & Rozen’s perfumes are timeless—forever the same yet forever new. They mirror our endless cascade of looks, moods, and settings, harmonizing without betraying one another.
The journey of Zielinski & Rozen is carried forward by Erez and Leah Rozen, a couple united by their passion for perfumery, alongside their three daughters. Together, they craft scents that transcend typical gender narratives, celebrating individuality. Their creations are about embracing unique stories and evolving characters.
The Fragrance Pyramid
At the core of Zielinski & Rozen is the belief in the fragrance pyramid—a framework illustrating how a scent unfolds layer by layer.
- Base Layer: Anchored by Family, understood in its widest and most inclusive sense, providing warmth and depth to every creation.
- Mid Layer: Celebrates the courage to explore uncharted territories, embodying individuality and the bravery to think differently. It’s about harmonizing with the world while remaining distinctively oneself.
- Top Layer: Represents the joy of becoming part of cherished moments for those who embrace Zielinski & Rozen, weaving its essence into personal stories and memories.
When Art Meets Zielinski & Rozen
Painting, literature, theatre, video art, and music are integral to the brand’s system. Zielinski & Rozen frequently initiates and participates in unique and eye-catching art projects, prioritizing talent, originality, and innovative self-expression. The brand supports young talents and values the legacy they leave behind.